Multiple domain names -- any value?

[cajun67]

A client of mine has registered a dozen "keyword" domains for his site. The main domain for the site will be the branded name, and not a keyword domain.

I know that Google gives bonus points for having keywords in his domain; but, is there any benefit at all to having all of these domain names resolve to the same website?

If so, what's the best to use these, short of creating 12 additional websites?

My thought is that he should, over time, take each domain and create one page sites that point back to the main site.

[sachinagg]

Originally Posted by cajun67

A client of mine has registered a dozen "keyword" domains for his site. The main domain for the site will be the branded name, and not a keyword domain.

I know that Google gives bonus points for having keywords in his domain; but, is there any benefit at all to having all of these domain names resolve to the same website?

If so, what's the best to use these, short of creating 12 additional websites?

My thought is that he should, over time, take each domain and create one page sites that point back to the main site.

Having multiple domains and pointing them to main site is consider gud from seo point of view. But it has some criteria. If you purchase a brand new domain and point it to your site then it nothing do beneficial for ur site. It is totally worthless.....

If you wanna play this game then you shud have old domains with gur pr and backlinks or as you said first do some work on your new domains and when they get some PR, Backlinks and traffic then redirect them to your main site.

So go with your thought make one page site on each domain and do some work. After getting some PR, Backlinks and traffic then redirect them to your main site. This technique wud work you lot..................

[anshul555]

Originally Posted by cajun67

A client of mine has registered a dozen "keyword" domains for his site. The main domain for the site will be the branded name, and not a keyword domain.

I know that Google gives bonus points for having keywords in his domain; but, is there any benefit at all to having all of these domain names resolve to the same website?

If so, what's the best to use these, short of creating 12 additional websites?

My thought is that he should, over time, take each domain and create one page sites that point back to the main site.

Its all waste of time i think.

[rapidvectorseo]

Websites are generally used for our customers having keywords only in domain name will look like cheap tactic to implement.

If you have brand than why don't go with branded domain. It's not like that those domains can rank well in SERP who has keywords in domain name.

[freeflyer]

Originally Posted by cajun67

I know that Google gives bonus points for having keywords in his domain; but, is there any benefit at all to having all of these domain names resolve to the same website?

If so, what's the best to use these, short of creating 12 additional websites?

My thought is that he should, over time, take each domain and create one page sites that point back to the main site.

No, nothing and definitely no to the last one.

[j0nyDzine]

a big "no" to this kind of thing...
work on building your site, content and structure to the keywords and stop trying to fool the engines, you'll be much better off in the end.

[shinny]

definitely not...

[idahoguy]

Pointing the new domains to your existing site really won't help anything. I would definitely not create a one page site for PR though. There is no proof this works but there is proof you can get slammed by the big G on this.

Just work on your main site, getting it populated with good content, updating weekly and you'll do a lot better than buying KW domains and pointing them to the main site.

[bikeman]

I have found that domains which include an important keyword rank better than other domains. Google loves keyword related domains so much that one domain I have that points to a single address page - no content and no inbound links - yet it ranks higher for said keyword than my main site. Clearly the domain name is important.

Likewise additional domains can be great for specific marketing purposes where memorability is important ie www.keyword2.com, www.keyword3.com

My view is get google to index your site with www.keyword.com and then use www.companyname.com in your stationary (301'd to www.keyword.com). That way google ranks you slightly higher for a domain clearly linked to your important keyword and you can still promote your company domain.

The other reason for holding on to related domains is because it prevents your competitors from having them.

[deanpowel71]

I dont think having multiple domain names is a solution. Instead you should develop your one website in such a way it does'nt gets out of the SERPS in any conditions.

[eBoost]

For non-competitive keywords and if you're not trying to build a brand/long term business, the multiple domain strategy is fine. Having a keyword in your domain name and title tag is a very easy way to rank well for relatively long-tail keywords. But for building a brand/business, go with one strong domain and gather all the link juice/authority in one place.

[Discovery]

Certainly building out a well optimized single branded website with solid content is your first task.

After that, building a domain name funnel to that website works great. But remember its just a tactic to drive a bit of incremental traffic, its not going to be a large traffic/revenue generator.

Keep an eye on new buzz terms in your industry, if you can snag a name that is becoming or has become popular then you have just purchased a decent amount of long term traffic for about $8. Not a bad investment.

If you do this in conjunction with a domain name portfolio building strategy you may end up with a decent set of names to sell in the future.

[deanpowel71]

I think having multiple domain names doesn't effect any business as long as your are maintaining the originality of both the websites uniqueness of the content. so definitely the multiple domain names have great values.