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Old 02-22-2006   #1
adCenter411
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adCenter and MSN Search at SES NY

Hi everyone,
We're going to have quite a crew (engineers, product teams, support, etc.) at SES next week so if you're there, stop by our booth and say hello; we'd love to meet you.

We've also got some people speaking on panels – and they'd actually like your help in advance with what to discuss during their sessions.

Post your burning questions about MSN Search and/or adCenter here and I'll route them to our SES speakers. This is your big chance to hear what you want to know, right from the source…

Here's our speaking schedule:

Monday 2/27
1:00 p.m. – Targeting Search Ads By Demographics & Behavior -- Jed Nahum, Director of Product Management, MSN adCenter

Tuesday 2/28
4:00 p.m. – Meet the Search Ad Vendors -- Doug Stotland, Group Product Manager, MSN adCenter

Wednesday 3/1
2:00 p.m. Search Engine Q&A On Links -- Ramez Naam, Group Program Manager, MSN Search
4:00 p.m. Search Advertising: Now & Future -- David Jakubowski, General Manager, MSN adCenter

Thursday 3/2
10:45 a.m. Meet the Crawlers -- Ramez Naam, Group Program Manager, MSN Search

Thanks,
adCenter411
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Old 02-23-2006   #2
AussieWebmaster
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Quote:
Originally Posted by adCenter411
Here's our speaking schedule:

Monday 2/27
1:00 p.m. – Targeting Search Ads By Demographics & Behavior -- Jed Nahum, Director of Product Management, MSN adCenter
A detailled explaination of how these demographics are actually determined will be big.... what percentage of searchers can you get this information on.


Quote:
Tuesday 2/28
4:00 p.m. – Meet the Search Ad Vendors -- Doug Stotland, Group Product Manager, MSN adCenter
Details of what percentage of your visitors are now seeing the PPC ads and what projected numbers will there be when this comes out of beta... obviously in general terms as industries will vary.
Also what stats do you have on your share of various verticals - if you have demographics and visitor numbers for the various areas of content at the MSN portal and partner publishers - you should have an idea of strong verticals and ones that may need work.


Quote:
Wednesday 3/1
2:00 p.m. Search Engine Q&A On Links -- Ramez Naam, Group Program Manager, MSN Search
You are showing a lot more inbound links that both Google and Yahoo right now is this part of your relevancy algorithm? Have you fine tuned Larry's PR methodology and can use this as a way to find better relevancy?
Many claim the organic results are heavily spammed - how do you intend to fix this?
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Old 02-23-2006   #3
PortofDreams
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RE: MSN Seeks Questions For SES

Quote:
Originally Posted by adCenter411
Tuesday 2/28
4:00 p.m. – Meet the Search Ad Vendors -- Doug Stotland, Group Product Manager, MSN adCenter
Help us make the case for getting incremental funds, and pulling some funds from Yahoo SEM, in order to support AdCenter. Right now it isn't clear to me how much money I should ask for, and how much traffic will literally switch from Yahoo -> MSN.



Quote:
Originally Posted by adCenter411
Thursday 3/2
10:45 a.m. Meet the Crawlers -- Ramez Naam, Group Program Manager, MSN Search
Any plans to adopt a feed-like utility similair to Google Sitemaps and better then SiteExplorer?
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Old 02-24-2006   #4
Jonathan Mendez
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Quote:
Originally Posted by AussieWebmaster
A detailled explaination of how these demographics are actually determined will be big.... what percentage of searchers can you get this information on.
Jed dodged this one at SES Chicago but I think they better have a good answer this time to build some confidence. Unless of course the answer will not build confidence.

Even better would be a breakdown of the percentage of searchers they have this info on by the various demo segments you can bid on.
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Old 02-24-2006   #5
rockcoastmedia
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MSN request

I would love to see a feature back on the MSN directory to directly submit your site to the directory without going through submit it. Even if the cost was closer to Yahoo's $300, if means a lot more to me to get into the MSN directory than most others.
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