Search Engine Watch
SEO News

Go Back   Search Engine Watch Forums > Search Engines & Directories > Google > Google AdWords
FAQ Members List Calendar Forum Search Today's Posts Mark Forums Read

Reply
 
Thread Tools
Old 08-09-2004   #1
rustybrick
 
rustybrick's Avatar
 
Join Date: Jun 2004
Location: New York, USA
Posts: 2,810
rustybrick has much to be proud ofrustybrick has much to be proud ofrustybrick has much to be proud ofrustybrick has much to be proud ofrustybrick has much to be proud ofrustybrick has much to be proud ofrustybrick has much to be proud ofrustybrick has much to be proud of
Ad Policies Summed Up

Google's ad rules complex, controversial Documents reveal details about what popular search engine accepts, rejects

Quote:
Some of Google's policies:

-- Ads bashing politicians are rejected.

-- Abortion ads can't refer to religion.

-- Scientology ads are given extra scrutiny.

-- Hacker sites and spam software aren't allowed.

-- Online pharmacies must be certified.
rustybrick is offline   Reply With Quote
Old 08-09-2004   #2
AussieWebmaster
Forums Editor, SearchEngineWatch
 
AussieWebmaster's Avatar
 
Join Date: Jun 2004
Location: NYC
Posts: 8,154
AussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant future
Don't forget gambling sites... online casinos were banned though there is an interesting person advertising for online casinos but his site is just a list of affilaite casino's online that the guy makes money from.
AussieWebmaster is offline   Reply With Quote
Old 08-12-2004   #3
islandman
Member
 
Join Date: Aug 2004
Location: Miami
Posts: 5
islandman is on a distinguished road
Thumbs down

they are not effective nor efficient in their ban of gambling sites, there are a lot of loopholes and what happens is unfair business practice. I for example lost a lot of revenue because I have been targeted, my listings disabled.. but evryday there are tons of ads for online gambling

"online casino"
"online poker"
"sports betting"

islandman is offline   Reply With Quote
Old 08-13-2004   #4
Andy
Newbie
 
Join Date: Aug 2004
Posts: 4
Andy is on a distinguished road
If you can't beat them, why not join them?

Can't take more than a few hours to put one of those 'casino beware sites' with their shady affiliate links.
Andy is offline   Reply With Quote
Old 08-17-2004   #5
OptimizeOnline
 
OptimizeOnline's Avatar
 
Join Date: Jun 2004
Location: London UK
Posts: 57
OptimizeOnline has a spectacular aura aboutOptimizeOnline has a spectacular aura about
SEM Campaign or the Pink Tutu?

... or perhaps it's simply a case of putting on a pink tutu and gate-crashing the synchronised diving event at the Olympics to promote your online casino!
__________________
Managing Director
Optimize Search Engine Marketing
London UK
OptimizeOnline is offline   Reply With Quote
Old 08-17-2004   #6
AussieWebmaster
Forums Editor, SearchEngineWatch
 
AussieWebmaster's Avatar
 
Join Date: Jun 2004
Location: NYC
Posts: 8,154
AussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant future
Quote:
Originally Posted by OptimizeOnline
... or perhaps it's simply a case of putting on a pink tutu and gate-crashing the synchronised diving event at the Olympics to promote your online casino!
Now that is a great guerilla marketing method...
AussieWebmaster is offline   Reply With Quote
Old 08-22-2004   #7
seomontreal
For rent with option to buy...
 
Join Date: Jun 2004
Location: Montreal, QC
Posts: 21
seomontreal is on a distinguished road
Here's another adwords policy

You can bid on typos of words, but you cannot incorporate typos into your ad.

So if you write a dynamic headline for words related to coffee for example, you must create a separate adgroup with a hard coded ad with no typos, and target the typo coffe (you'd be surprised at how popular that word is!) in this adgroup as opposed to an adgroup with a dynamically generated headline.

Last edited by seomontreal : 08-22-2004 at 10:45 PM. Reason: post not clear
seomontreal is offline   Reply With Quote
Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off