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Old 12-18-2008   #1
web copywriter
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Smile Geotargeting for income

Hi all,

what about setting the geotargeting option in a Google Adwords campaign, filtering out the lower income regions/countries? In this way the budget could be concentrated to reach the richer regions users.
What do you think about that?
Thanks!
Francesco
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Old 12-18-2008   #2
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Re: Geotargeting for income

would should look at where your customers are already coming from and use those tools to get more of them... not just 'rich' areas
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Old 12-19-2008   #3
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Re: Geotargeting for income

Yes, of course, you are right. But I'm thinking about a new campaign, with no or little knowledge about the products and customer behaviour.
Thanks
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Old 12-20-2008   #4
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Re: Geotargeting for income

Eh? If you have no knowledge of the products, why are you just targeting rich areas? The 'poorer' areas may be your #ideal# market!
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Old 12-29-2008   #5
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Re: Geotargeting for income

If you have no or little knowledge about the products and customer behavior its better to research and know first, else you may lose money, especially since you are doing ppc.
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Old 12-29-2008   #6
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Re: Geotargeting for income

but you are just restricting with geotargeting... so as is suggested look at your current conversions first
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Old 12-23-2010   #7
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Re: Geotargeting for income

It will depend upon your targeted audience although rich ,medium or poor.
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Old 01-13-2011   #8
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Re: Geotargeting for income

USA, UK, are some of the rich countries you need to target
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