Join Date: Sep 2004
Location: San Diego
Yahoo Closes Publisher Program
Yahoo has closed what it called a Beta program, for publishers.
March 31, 2010
I do not know the inner workings of the deal with MS Adcenter/Bing. However, it seems to me that the deal between Yahoo and Microsoft would have a LOT to do with this decision. If so, why not be honest about it? I think it would be a positive marketing push to say, hey you can now be part of Microsofts program... instead of Chitika, which in our reports turns out to offer very poor conversions.
What are your thoughts?
Forums Editor, SearchEngineWatch
Join Date: Jun 2004
Re: Yahoo Closes Publisher Program
Yahoo just does not get the point that AdSense adds to the volume that Google has - dropping it is like how they dropped their International ppc 7-8 years ago only to chase after it later
Carol Bartz needs to understand that as part of their drive to be the online leading publisher should be to develop such syndicates
Bruce Gillmer - MTV EMA
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