Geotargeting for income

[web copywriter]

Hi all,

what about setting the geotargeting option in a Google Adwords campaign, filtering out the lower income regions/countries? In this way the budget could be concentrated to reach the richer regions users.
What do you think about that?
Thanks!
Francesco

[AussieWebmaster]

would should look at where your customers are already coming from and use those tools to get more of them... not just 'rich' areas

[web copywriter]

Yes, of course, you are right. But I'm thinking about a new campaign, with no or little knowledge about the products and customer behaviour.
Thanks

[bradbox]

Eh? If you have no knowledge of the products, why are you just targeting rich areas? The 'poorer' areas may be your #ideal# market!

[KSew]

If you have no or little knowledge about the products and customer behavior its better to research and know first, else you may lose money, especially since you are doing ppc.

[AussieWebmaster]

but you are just restricting with geotargeting... so as is suggested look at your current conversions first

[lahsiv]

It will depend upon your targeted audience although rich ,medium or poor.

[SEORockStar]

USA, UK, are some of the rich countries you need to target