2 Videos In Single Google SERP Listing

[AccuraCast]

For certain keywords, the Google (UK) SERPS show a single listing with 2 videos side by side, rather than one below the other.

Has anyone else noticed this?

[jimbeetle]

Haven't seen it myself, but yeah, it's been reported before, sometime within the last month or so. Not bad actually, as the two vids only take up one SERP position.

[AccuraCast]

Any idea what determines whether or not the listings are side-by-side? Seems pretty random at present.

E.g. I searched for a particular music video, and that resulted in 2 YouTube listings one after the other, even though they were the exact same video.

Whereas the 2 i've seen side-by-side were different videos.

[rustybrick]

Yup, seen this, screen capture at http://searchengineland.com/080828-083242.php

Feel free to include a screen cap here...

[AccuraCast]

Yet again, your example begs the question of why certain queries / results trigger such placement, whereas more obvious ones, such as repeat results don't.

Got screen caps at http://www.accuracast.com/search-dai...ingle-listing/

[rustybrick]

I assume it is just a test, so no real logic... probably google just gathering data to see which UI works best.

[AccuraCast]

Strangely enough, i no longer see the results side by side. Instead, I now see one of the 2 videos that were paired at position 9 (1st page), and another at position 15 (2nd page).

I know this is just a random Google test, and so logic probably does not apply. But something tells me the grouping is a temporal thing, with fresh videos or videos about current events being grouped, just like Google News stories get grouped in a Universal Search result.

Any thoughts?

[rustybrick]

I really think this is just a UI test and nothing more at this point. I can be wrong.