Yahoo AdWords Test Finished?

[abbottsys]

All my AdWords ads just dissapeared from Yahoo a few minutes ago. Is the Yahoo AdWords test over? Yahoo seems to be on an urgent schedule here.

I guess they now need to analyze the test data.

I wonder what's next?

[AussieWebmaster]

if it was me I would be testing microsoft next to see if they pay more... if not they have an argument

[abbottsys]

Originally Posted by AussieWebmaster

if it was me I would be testing microsoft next to see if they pay more... if not they have an argument

That's one way to go. But if I were Yahoo I'd be in War mode. Like this..

1) While this test was running I would have a ton of my lawyers drawing up a huge ad distribution agreement with Google. An agreement that could not be voided even in the event of Yahoo being bought.

2) Then, agreement in hand, I would wait for the tech folks to give me the results of the test. I would make a few quick adjustments to the agreement based on the results and then GET IT SIGNED BY GOOGLE.

The *last* thing I would do would be to go anywhere near Microsoft, in test mode or otherwise

[Kevin Heisler]

Great get, abbottsys. SERoundtable picked up your post and ignited a Web-wide investigation, culminating in the Wall St. Journal "announcement" that Google-Yahoo search outsourcing deal would continue (timed just in advance of Google's earnings call - during the week when MicroHoo takeover bid was supposed to be finalized, according to Internet pundits and analyts).

Any updates since this Google News story? http://online.wsj.com/article/SB1208...googlenews_wsj

[abbottsys]

Originally Posted by Kevin Heisler

..Any updates since this Google News story? http://online.wsj.com/article/SB1208...googlenews_wsj

Thanks, I was not aware of this story. Yes, some minor developments which I just posted in the "Yahoo AdWords Test is Back Again!!!!!!" thread. I guess the thread name says it all