November 2007 - Yahoo Search Marketing's updated "Tune-up" features are now live

[YahooPete]

All,

It’s that time again – new updated features! This November some of the new features include:

* Campaign Tune-Up –This is a self-service tool that analyzes your account and suggests keyword bids, match types and daily spending limits based on account history and business measurements. Intended for advertisers who don’t use the Campaign Optimization feature, this tool can be used as often as needed to tune up your campaigns.

* Sticky Column Preferences: Now your user account will remember your column sorting preference, allowing you to view your campaigns, ad groups, and keywords in the sort order you prefer.

We’ve posted a more detailed article on these features on our Yahoo! Search Marketing blog: http://www.ysmblog.com/blog/2007/11/29/fine-tuning/

Thanks for all the feedback on this forum!

My best,
YahooPete

[BasicECommerce]

I'm excited to see what the Campaign Tune-up has to offer.

[Marcia]

Pete, thank you and the YSM team again for always keeping everyone up to date on changes, improvements and enhancements.