Average Conversion rate

[realxposure]

Does anyone know what the standard convertion rate is for retail products like computers, electronics, roses, perfumes etc?

[khalidh]

here is some average conversion data that we got late May.

[StockholmConsulting]

Usually the overall business conversion is 1 per 100 clicks. I would guess for computers not more than 1 per 200.

[J Clark]

What about lead generating websites? insurance, real estate, etc? Is there any data out there regarding average conversion rates for those types of sites?

[Marcia]

Originally Posted by J Clark

What about lead generating websites? insurance, real estate, etc? Is there any data out there regarding average conversion rates for those types of sites?

Unfortunately, lead generation is so fraud-ridden, particularly with 3rd party intermediaries and incentivized offers, that I imagine it would be very hard to come up with a reliable figure across the board.