Search Engine Watch
SEO News

Go Back   Search Engine Watch Forums > Search Engines & Directories > Google > Google Web Search
FAQ Members List Calendar Forum Search Today's Posts Mark Forums Read

Reply
 
Thread Tools
Old 06-04-2007   #1
Kevin Newcomb
Member
 
Join Date: Aug 2004
Location: Stratford, CT
Posts: 57
Kevin Newcomb is just really niceKevin Newcomb is just really niceKevin Newcomb is just really niceKevin Newcomb is just really niceKevin Newcomb is just really nice
NY Times on Google: Any New Insights?

The New York Times published an in-depth article yesterday on Google based on a day spent with Amit Singhal, Udi Manber, Matt Cutts and the rest of the search quality team. I've given a brief overview on the SEW blog, with a link to the full article.

Among the topics discussed are how Google handles bug reports, and its own concerns with freshness of its results, including details on the development of the "Query Deserves Freshness (QDF)" solution that determines which queries should show results from new pages, and which should rely on established sites. The article also goes into detail about the 200+ "signals" that are fed into "classifiers" to calculate a page's relevance.

The Times article is long, but worth a read. Hidden inside are several tidbits that search marketers should be able to benefit from. Once you've had time to take a look, come back here and let's discuss what some of the more interesting ones may be.
Kevin Newcomb is offline   Reply With Quote
Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off