Google Re-launched Click-To-Call

[gregl]

Greetings,

It looks like Google Re-launched their "Click-to-Call" feature afterall. Hopefully, this being the second time now, Google will decide to enable the feature for all of its advertisers.



Quite a few of my local clients would be happy to use it for their "brick-and-mortar" businesses.


Greg Laptevsky

[AussieWebmaster]

Could be just reaching out to Apple.....

[jin]

I tried it when I was managing an eCommerce site. Didn't work out too well. But now I'm managing brick & mortar sites so am curious to see if it is any different. Not sure what exactly was the problem with the first version. let us know if you see a difference in this new version.

[PPC]

what is to stop people from abusing that function?

[jin]

abusing it how for example?...

[AussieWebmaster]

I think Pay Per Call is the ultimate local product for brick and mortar businesses... you don't even need a website just a phone number!

[jin]

aussiewebmaster, do you think it's good for non-eCommerce sites as well? like... real estate for example.

[AussieWebmaster]

Originally Posted by jin

aussiewebmaster, do you think it's good for non-eCommerce sites as well? like... real estate for example.

Absolutely - though I think renters will call more than people looking to buy... but the right ad could get you calls for buyers and sellers too. Remember Keep it local - very local.

[jbgilbert]

Darn, the ad takes up a lot of space.

Of course people deserve the space since the click bids/prices for click-to-call are MUCH higher than regular text ads.

It will be interesting to see what happens when the beta ends.