Search Engine Watch
SEO News

Go Back   Search Engine Watch Forums > Search Engine Marketing Strategies > Web Analytics & Tracking > Conversion & ROI
FAQ Members List Calendar Forum Search Today's Posts Mark Forums Read

Reply
 
Thread Tools
Old 11-11-2010   #1
dannyb
Member
 
Join Date: Aug 2010
Location: England
Posts: 41
dannyb is on a distinguished road
PayPal AdWords Conversion Tracking

I know of two ways to force paypal to return to your conversion page of choice. One is via the paypal account settings (forces every payment in the account to redirect to the conversion page), the other is inside the paypal payment button. Do you know if one of those methods is more reliable than the other? Also are people likely to abandon before the redirect, so the conversion may not register in Adwords?

I am curious as to how reliable paypal is...
dannyb is offline   Reply With Quote
Old 11-11-2010   #2
AussieWebmaster
Forums Editor, SearchEngineWatch
 
AussieWebmaster's Avatar
 
Join Date: Jun 2004
Location: NYC
Posts: 8,154
AussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant futureAussieWebmaster has a brilliant future
Re: PayPal AdWords Conversion Tracking

you should be able to add a landing or return page after purchase - that is where the conversion tracking goes but this article may help too http://www.seerinteractive.com/blog/...ps/2009/11/10/
__________________
Bruce Gillmer - MTV EMA
AussieWebmaster is offline   Reply With Quote
Old 11-11-2010   #3
dannyb
Member
 
Join Date: Aug 2010
Location: England
Posts: 41
dannyb is on a distinguished road
Re: PayPal AdWords Conversion Tracking

Thank you



According to the article, when the return url is specified via the button, it is very reliable because the button actually forces paypal to return data to the confirmation page, even if the customer abandons paypal before the redirect.
dannyb is offline   Reply With Quote
Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Similar Threads
Thread Thread Starter Forum Replies Last Post
Tracking conversions with AdWords: how does it count the conversion? Beatever Google AdWords 9 10-13-2008 03:56 AM
Is AdWords conversion tracking having a problem? abbottsys Google AdWords 2 04-23-2007 11:11 AM
Conversion Tracking Page through Paypal??? dougpromo Google AdWords 1 01-25-2007 01:34 PM
adwords conversion tracking clearly incorrect, please help! paul77 Google AdWords 10 10-24-2006 05:14 AM
Adwords conversion tracking data in report chundottu Search Engine Advertising 1 03-03-2006 07:47 AM