IndustryWho Are The Real Online Influencers?

Who Are The Real Online Influencers?

The prominent players in our space may not have the impact they think they have, if you follow the ideas explored in Guy Kawasaki’s recent blog post.

Having read the article and the stories it links out to, I have to say that the dynamic of the web may have changed who and what has sway and how things become popular in the internet age. With the myriad of social networks and fun interactive tools everyone has access to these days, is it any wonder that authority is a fleeting thing and the power of influence can fall in the hands of flip teenagers and cranky seniors who can turn a creative phrase.

Trendsetters may no longer be the term of the new millennium – maybe hip is giving way to hap – as in happenstance. I am waiting for my 15 year-old to use that term – “he is so hap” and I will know I am on to something.

I read a lot of different blogs and occasionally read Guy’s – but it was so ‘hap’ that I found this one today…..

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