IndustryGoogle Signs Deal With XM Radios To Distribute Ads In Satellite Radio Spots

Google Signs Deal With XM Radios To Distribute Ads In Satellite Radio Spots

Reuters reports that Google is in an ad deal with XM Radio. The deal was reached today, which will allow Google’s “advertisers to automatically insert ads on the radio company’s nonmusic channels.” They expect the functionality of this deal to come to AdWords customers in the 4th quarter of this year.

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