IndustryDa Vinci Code Promotion Puts Ad On Personalized Google Home Page

Da Vinci Code Promotion Puts Ad On Personalized Google Home Page

Is it true? Has the Google home page gotten its first ad? Steve Rubel
points
at a new Da Vinci Code
promotion
that puts a puzzle on the Google home page through cooperation between Google
and Columbia. Sort of, but you’ve got to roll out the qualifications. Let’s go:

So what about today’s news?
Google’s Da
Vinci Code Quest
from Google Blogoscoped has a nice rundown on how the
promotion works. In short, it puts a little puzzle on your Google personalized
home page, at least beginning on April 17. Until then, you effectively have a
big ad for the movie. Marketers wanting to do the same, clearly the door is
open, if you’ve got the right contacts at Google.

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