IndustryNow It’s Yahoo’s Turn to Make a Play for AOL

Now It's Yahoo's Turn to Make a Play for AOL

Surprised, nope. The way it’s going, kids will soon be asking their parents for AOL for the holidays. No, not the service but for mom and to make a bid for a part of the company.

According to Julia Agwin and Kevin Delaney from the WSJ (sub req), Yahoo is joining Microsoft, Google, and Comcast and making a play for at least a portion of AOL.

A person close to the situation says that Yahoo is interested in luring AOL users to its search engine.

And I’m sure along with the search engine aill also go YSM ads. (-:

Yahoo isn’t talking.

Btw, another reason this isn’t a surprise is that the original story about the Microsoft/AOL talks in The New York Post said that AOL was also talking with Yahoo and Google.

More in Sandy Brown’s story: Yahoo! Joins AOL Chase from The Street.com and Yahoo! said to eye AOL, too from CNN/Money.

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