Yahoo Profits Up, Search Percentage Down
March was a bad month for Yahoo though their stock price is not being effected by it. They were the only one of the top tiered engines whose search usage percentage dropped last month, according to comScore reports.
Google picked up 0.2%, as did Ask, while Microsoft picked up 0.4%. Time Warner (AOL) grabbed 0.1% more than the previous month. Yahoo dropped 0.6%.
Interestingly Yahoo just released their financials for Q1 2007 and they actually increased revenues by 7% compared to the same quarter last year.
The interesting part of this is that virtually all of the increase in profits came from International revenues. There was a 22% increase from the same quarter last year. Great job Yahoo International.
The fact international was responsible for the increased profits also reflects the importance that people should be placing on international traffic.
Another coincidental fact – Yahoo revenues for the quarter were a little more than what Google paid for YouTube.
More about:
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now