Looking for the hottest market potential in search? Look to the culture of salsa dancing, volcanic chili peppers and red hot Latin music. That's right, Spanish speaking Internet users. Search en Espanol.
Please join the discussion about today's SearchDay article: Search Marketing & the Spanish Speaking Internet
. This article covers a panel at New York's Search Engine Strategies conference, and talks about the huge potential of Spanish speaking markets, as well as the unique challenges faced by search marketers wanting to target Spanish speaking Internet users.