SEMPO State of the Search Marketing Industry Survey Now Open
SEMPO, the Search Engine Marketing Professional Organization, is once again gathering feedback from search marketers for its annual State of the Search Marketing Industry Survey.
The survey collects data on respondents’ PPC and SEO spending habits, measurement techniques, and other topics to create a yearly snapshot of the search industry, as it did in the 2006 report.
The deadline for participation is February 1, 2008. Any search marketer in North America is eligible; SEMPO membership is not required. Respondents will receive the preliminary survey results before they are released, and will be entered to win a random drawing for an iPod Touch or a free pass to any Search Engine Strategies event in North America.
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