Google Is Responsive On Click Fraud -- How About Some Balance, Says Goodman
The Search Advertising Story and the Quest for Balance from Andrew Goodman at
Traffick has his take that on click fraud issues, Google’s actually been responsive for him, in contrast to some press reports. He also takes an interesting look at whether
we’re getting to have "Google People" versus "Yahoo People" as the issue gets more popular press — with the main point being that more balance is probably needed overall.
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The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now