Below, a recap of stories posted today to the Search
Engine Watch Blog, along with other items we’ve spotted but not blogged
separately:
From The SEW Blog…
More on
Google OneBox Results
Today’s SearchDay article, A Closer Look at Google OneBox Results, is the
final installment in our series looking at the special features search engines
have introduced to push “direct answers” to the top of many search result
pages. The first three were A Closer Look at Ask’s Smart Answers, A Closer
Look At Microsoft’s Instant Answers and A Closer Look at Yahoo Shortcuts….
Google
Released AdWords Diagnostic Preview & Beta Tests Account Snapshot
Big day for AdWords, they released a neat way to quickly see the status of a
particular keyword running in a campaign. As I explained with Google Launches
AdWords Diagnostic Tool With Magnifying Glass, there should now be a little
magnifying glass within your Ad Groups by each keyword, when clicked, it
should open a little DHTML box with the status and health of that keyword
phrase. Google is also testing an “Account Snapshot” feature, as reported at
SEO Optimise, that shows a screen shot of a new page that shows a snapshot of
your account on one page. The…
AdWords
Advertisers Can Site Target Specific AdSense Publisher Channels
As an advertiser, there are often times when you want to site target a
particular site running AdSense, but your particular product or service is
really only relevant to a specific portion of the site. Or you might only want
your ads running in a specific ad unit, such as the one running above the fold
front and center. Google has released a new custom channel targeting feature
that will allow advertisers to do that….
Google,
Microsoft & Yahoo Acquisitions Charted
Via VentureBeat, Acquisition Mashup: Google-Microsoft-Yahoo from Shmula is a
nice chart listing acquisitions by Google, Yahoo and Microsoft together. Click
on any item to learn more about the purchase. I wish there was a way to reduce
the font size, so that you could see more of the chart — or perhaps a way to
make it go vertical, rather than horizontal. Still, very cool. Related, see
this analysis of some Google acquisitions by Bill over at SEO By The Sea, this
list from Wikipedia for Google, this chart for Google from Tristan Louis and
this expanded chart based…
Microsoft, Ask & Fox On Google At Web 2.0
Photo from kennejima at Flickr Yesterday, Ask and Microsoft talked about
taking on Google at the Web 2.0 Summit. But honestly, the highlight for me was
the image of Microsoft’s Steve Berkowitz sitting next to Ask’s Jim Lanzone.
Lanzone use to work for Steve, then took over his spot running Ask when Steve
left. Both remain good friends, and it was cool to see them up on that panel
side by side. ZDNet covered what they said, plus they have an even better
side-by-side photo. Jim’s push in taking on Google is that its vulnerability
is being distracted by…
Yahoo
Shows Off Selected Contributions From The Time Capsule
RedOrbit reports that Yahoo has presented selected contributions from the
Yahoo Time Capsule project at the ancient pueblo of Jemez in New Mexico. The
15-hour presentation showed off pictures, videos, poems and stories from
thousands of people who have uploaded files up to the Yahoo Time Capsule. The
contributions were also “sent into space via a digital laser light beam from
the canyon” in New Mexico. Reportedly, over 70,000 multimedia files were
submitted to the Yahoo project since opening up on October 10th….
Google
Video Sued, Plus More Info From New SEC Filing
The Associate Press reports that Google Video was actually sued for copyright
infringement but yet, Google did not reveal who actually sued them. The
lawsuit was disclosed by Google via a quarterly filing with the Securities and
Exchange Commission (link via Gary, but we do not know much more. PaidContent
reports (site currently down), that Google may loan YouTube money prior to
closing the deal with them, in order to help them settle or battle certain
lawsuits….
Google
Offers Free Transactions For Google Checkout Merchants To Compete With PayPal
Over the past few days, everyone was talking about Google Checkout is offering
free transactions throughout the remainder of the year. The LA Times reports
that this move is to compete with PayPal by encouraging PayPal merchants to
give Google Checkout a try. They also have Eric Schmidt saying that the
purpose behind Google Checkout is to “generate commissions and encourage more
merchants to buy ads.” I believe so far, many merchants are not quick to adopt
Google Checkout….
Google
Sends Porn Worm To 50,000+ Subscribers
‘Porn’ worm sent to 50,000 after Google blunder from Silicon.com covers how
Google accidentally sent a worm to the official Google Video Blog email list
The worm apparently, which came in the form of pornography sent to the group,
which had over 50,000 subscribers at the time. The Kama Sutra email, also
known as W32/Kapser.A worm, was “designed to overwrite files on infected
computers on a specific date.” If you got this email and downloaded the file,
it is important that you run antivirus software on your computer. Google
promised to try to not do that again. Postscript From Danny:…
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment.
Download Now
The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards.
Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about
your own behavior, consider how you complete transactions and how this has changed over the last 5
years.
Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about
your own behavior, consider how you complete transactions and how this has changed over the last 5
years.
Download Now