PPCMeasuring Brand Value Of Search Ads

Measuring Brand Value Of Search Ads

Trying to tell if your search ads have branding value? Paid Search Ads and Site-Side Brand
Metrics
from Kevin Lee at ClickZ offers some tips on metrics you can gather on your site to make an assessment.

Resources

The 2023 B2B Superpowers Index
whitepaper | Analytics

The 2023 B2B Superpowers Index

8m
Data Analytics in Marketing
whitepaper | Analytics

Data Analytics in Marketing

10m
The Third-Party Data Deprecation Playbook
whitepaper | Digital Marketing

The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
whitepaper | Digital Marketing

Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

1y