Amazon's A9 Becomes, Well, Sort Of Nothing
Amazon’s A9 saw the
loss of its
driving force Udi Manber to Google earlier this year. Now two years after its
launch, A9
itself has lost virtually all of its many of its distinguishing features,
according to an update from
the company, including:
BlockView? They’ve killed BlockView? It was the best thing A9 had going for
it. Of course, none of these features have helped A9 succeed as a search
service. It’s gone nowhere, as my
A9’s Low
Popularity & Slower Growth post from earlier this year covers.
Frankly, A9’s always felt like some type of Amazon plaything, a way for
Amazon to say they were in search but also pretend it was all just an
experiment, if it failed to succeed. I think the failure is now apparent, and
Amazon seems to be cutting its losses pretty dramatically.
Microsoft’s Windows Live search engine continues to power searches at Amazon,
as it has since
May. Pandia takes a closer look at what’s left in
Amazon’s A9 search engine redesigned.
More about:
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now