IndustryAaron Wall To Fight Traffic Power Suit; Calls For Donations

Aaron Wall To Fight Traffic Power Suit; Calls For Donations

Aaron Wall of SEO Book, who is being sued by Traffic Power over allegedly helping reveal “trade secrets” has decided to fight the lawsuit. In
Legal Donations Accepted, he explains that despite getting settlement agreement papers, he’s decided the issue goes
beyond his blog and needs to be fought:

This suit is not about Traffic Power. This suit is not about this blog. This suit is more about free speech, which is the very fabric that holds the web and democracy
together. An issue far more important than I could ever pretend to be.

If I do not face this suit, then it is easier for the next person to get trampled. After all the support people have offered I do not think it is the right decision to tuck
tail and run, especially since I am still unaware of what specifically is wrong – and never once has there been an attempt to tell me.

Further in his post, he calls for donations and pledges that if donations exceed legal costs, any excess will go to groups such as the EFF.

For more background on the case, see our previous SEO Book’s Aaron Wall Sued By Traffic-Power Over Revealing
“Trade Secrets”
article. Wall’s fight was also picked up by the Wall Street Journal in its
Blogger Faces Lawsuit Over Comments Posted by Readers
article and also at Slashdot.

Want to comment or discuss? Visit the Traffic Power Files Suit Against SEO Book thread in our
Search Engine Watch Forums.

Resources

The 2023 B2B Superpowers Index
whitepaper | Analytics

The 2023 B2B Superpowers Index

8m
Data Analytics in Marketing
whitepaper | Analytics

Data Analytics in Marketing

10m
The Third-Party Data Deprecation Playbook
whitepaper | Digital Marketing

The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
whitepaper | Digital Marketing

Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

1y