Google's Challenge of 'Froogles' Rejected

[garyp]

Google's Challenge of 'Froogles' Rejected (http://story.news.yahoo.com/news?tmpl=story&u=/ap/20040723/ap_on_hi_te/google_froogles_1)

Google Inc.'s right to use the name "Froogle" for its online shopping service came into question Friday when an arbitration panel rejected the company's challenge of a Web site named Froogles.com.

Froogle's trademark filing (via USPTO) (http://tess2.uspto.gov/bin/showfield?f=doc&state=2jhha4.2.2)

Google's trademark filing for Froogle (via USPTO) (http://tess2.uspto.gov/bin/showfield?f=doc&state=2jhha4.2.1)

[respree]

And don't forget the Googles versus Google trademark infringement suit, filed earlier this month.
http://washington.bizjournals.com/washington/stories/2004/07/05/daily7.html

One little "s" causing all these problems...

[garyp]

Several other products/services have "Googles" registered with the USPTO. Simply run a search for the term. (http://tess2.uspto.gov/bin/gate.exe?f=tess&state=hkqibn.1.1)

Here's the registration by the company suing Google. (http://tess2.uspto.gov/bin/showfield?f=doc&state=hkqibn.2.9) It's been registered since 1997.