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View Full Version : Check out Rich-Media "SearchADS"!


Darlene
07-14-2004, 10:31 PM
Hello. I would like to get some feed back on an exciting new PPC Search Technology called SearchADS. SearchADS are high-impact PPC rich-media ads that appear as a result of a keyword search inquiry. They provide a new venue and marketing medium for the 30 sec commercial. On television, ads are perceived as in interruption...but online you search for information and the advertising commercial is given to you in direct response. My name is Darlene Janis and I am the Executive VP for Worldwide Broadcast Network, Inc. (http://www.wwbn.tv) owner of the preparatory new SearchADS technology (http://www.searchads.tv). I would be happy to hear your feedback and answer any questions.

seobook
07-15-2004, 01:39 AM
"Click through rates are six times higher for SearchADS than standard text based search results." - where does that stat come from?

also the ad delivery technology was broken when I tried the site out.

Darlene
07-15-2004, 02:07 PM
The 6% higher rate for the click throughs is base on Neilsons Research done on Rich-Media Click Throughs and would actually be higher on Search Rich Media since the research that was actually done was on banner ads and not on search related items. Yes there were a few items down in the middle of the night last night, as some changes were being made. Thank you for visiting and taking a peak.

Darlene