Randolph
04-27-2005, 04:58 PM
I'm looking for suggestions as to how to handle sites that are acquired by another corporation. My company has recently bought several smaller companies are in our field (travel).
We are in the throes of a full on corporate redesign for our site(s), as they aren't well made, and aren't condusive to SEO efforts much at all. Many of the companies we've purchased have sites that are performing quite well, and we don't want to lose that traffic waiting for our rankings to improve..however, we need to follow corporate branding guidelines and have sites that are standardized to a point.
Has anyone dealt with this before with any success? If so, mind sharing some info? We are currently just having many of those sites drive human traffic to our corporate site..but that doesn't seem to be working well...
We are in the throes of a full on corporate redesign for our site(s), as they aren't well made, and aren't condusive to SEO efforts much at all. Many of the companies we've purchased have sites that are performing quite well, and we don't want to lose that traffic waiting for our rankings to improve..however, we need to follow corporate branding guidelines and have sites that are standardized to a point.
Has anyone dealt with this before with any success? If so, mind sharing some info? We are currently just having many of those sites drive human traffic to our corporate site..but that doesn't seem to be working well...