Search Modifiers that influence AdWords?

[tak051]

Wondering if there is a modifier I can use in the search box at Google so that only those ads set up for exact match will appear.

That is, if I run a search on radical widget, I only want to see an ad bidding on that exact term, not a phrase/broad on radical or widget.

Make sense?

[seobook]

you could search for a similar term with some giberish added onto it. if it still shows up then you know it is phrase or broad match. otherwise its likely exact match.

by default phrase and broad will show up for exact match searches and compete with them in the bids, although exact match will likely draw a higher clickthrough rate in many cases, which can help lower the effective cpc