rustybrick
12-29-2004, 04:52 PM
We have a featured thread at the Google forum on Is A Trailing / On A Directory Seen As A Differnet File By Google? (http://forums.searchenginewatch.com/showthread.php?threadid=3129).
Today I found an interesting real life case of the issues with URL normalization with our friendly search engine Yahoo.
Let's do a search on Festive Bowties (http://search.yahoo.com/search?ei=UTF-8&fr=sfp&p=Festive+Bowties) and you will see my client Smart Tuxedo, which I discussed in my Search Engine Friendly E-Commerce Design From Ground Up (http://forums.searchenginewatch.com/showthread.php?t=2139) post that got me some nice rep points. :)
Anyway, the Yahoo Festive Bowties (http://search.yahoo.com/search?ei=UTF-8&fr=sfp&p=Festive+Bowties) search brings up smarttuxedo.com/Festive-Bowties-15 with no trailing slash. I can tell you, that my developers have verified that all links internally use the trailing slash for those pages. So all traffic to those pages from Yahoo went to a 404 page. We will fix that on our side, that it maps to the correct page, not a big deal for us to do.
So you see, Yahoo normalized the URL and stripped off the trailing slash. This had a major impact, not on rankings, but on click throughs going to a 404 page. That reminds me, I should make a custom 404 for smart tuxedo.
That real life cases that I am sharing with everyone. Tim, when you get back from your holiday, let us know your thoughts please.
Today I found an interesting real life case of the issues with URL normalization with our friendly search engine Yahoo.
Let's do a search on Festive Bowties (http://search.yahoo.com/search?ei=UTF-8&fr=sfp&p=Festive+Bowties) and you will see my client Smart Tuxedo, which I discussed in my Search Engine Friendly E-Commerce Design From Ground Up (http://forums.searchenginewatch.com/showthread.php?t=2139) post that got me some nice rep points. :)
Anyway, the Yahoo Festive Bowties (http://search.yahoo.com/search?ei=UTF-8&fr=sfp&p=Festive+Bowties) search brings up smarttuxedo.com/Festive-Bowties-15 with no trailing slash. I can tell you, that my developers have verified that all links internally use the trailing slash for those pages. So all traffic to those pages from Yahoo went to a 404 page. We will fix that on our side, that it maps to the correct page, not a big deal for us to do.
So you see, Yahoo normalized the URL and stripped off the trailing slash. This had a major impact, not on rankings, but on click throughs going to a 404 page. That reminds me, I should make a custom 404 for smart tuxedo.
That real life cases that I am sharing with everyone. Tim, when you get back from your holiday, let us know your thoughts please.