View Full Version : How To Generate Business For An SEO Company
neroma
05-20-2009, 03:42 PM
Hi There,
I know this sound a little like an oxymoron an seo company needing help in drumming up business. But there you go.
I started learning SEO about three years ago and have done freelance for a while. About six months ago I started my own business.
However, business has now dried up. I have optimised (british spelling) my own site and I am on page 4, daily link building is doing great for this, however....
what should I do to drum up new business?, how does a business find business?. Email Marketing?, teaming up with web designers?, cold calling?.
Any pointers will do
Kind Regards
Neil
seodotnet
05-20-2009, 04:29 PM
Hello neroma,
Interesting question.
For some inspiration watch this video of "Tom Peters" management guru.
http://www.vimeo.com/1119308?pg=embed&sec=1119308
My recommendation is that you pick up your phone and start call potential customers locally. Get a meeting with potential customers and follow Tom Peters advice. :)
Good luck with your business
To start with..
What’s your total visit per month?
Do you target your local keywords?
Do you get organic clicks for your keywords and how is the conversion?
Do you have enough resources in your site exploring your stuff?
Are you registered with some top UK directories for some good referrals?
Best,
neroma
05-21-2009, 04:07 AM
Hi there,
Thank you for the advice guys. I have decided that cold calling is the best option. 'yes we are in sales' :). I have got some material to read on it.
Kind Regards
Neil
seodotnet
05-21-2009, 06:34 AM
Direct marketing is always a good option. By calling you will get a sens of how easy/difficult your local market is. You should still work on other alternatives like SEO as 'jag' mentioned, but this is always long term work.
Don't forget about customer satisfaction. To have a good word from your customers gives you new customer and most important you will not loose your customers base on which you have worked so hard. Can recommend to watch closely http:// seo.net which is focusing this area and will give SEO's possibility to differentiate theirs business on different aspects of SEO and location.
Consider also on-line marketing with Adsense for your area. Many of your customers are just click away from your homepage.
At the end it's the total effort that will bring you the result.
Good luck with your business :)
E2 Solutions
05-21-2009, 06:58 AM
Hi There,
I know this sound a little like an oxymoron an seo company needing help in drumming up business. But there you go.
I started learning SEO about three years ago and have done freelance for a while. About six months ago I started my own business.
However, business has now dried up. I have optimised (british spelling) my own site and I am on page 4, daily link building is doing great for this, however....
what should I do to drum up new business?, how does a business find business?. Email Marketing?, teaming up with web designers?, cold calling?.
Any pointers will do
Kind Regards
Neil
Star with PPC target transactional keywords using your brain storm for long tail keyword try to understand user behaviour towards your website use Google analytic for this get some project at very low price or free and after that you will some testimonial on your website and concurrently work on you organic seo.
Ask me here any organic seo issue.......
ChiefLee
05-24-2009, 09:43 AM
Hey Neroma. How big of city do you live? Instead of just cold calling (which is a drag and not typically productive), you need to get out in your community. If you were here in the states, this would be my suggestion (and I assume you can do something similar in the UK).
1 - Join local networking groups to meet other business owners and professionals.
2 - Join your local chamber of commerce. Volunteer to be on committees.
3 - Volunteer for a local charity or two. (Will make you feel good plus it's great exposure.)
4 - Then start positioning yourself as the "expert" on SEO. Volunteer to give free seminars to local business people.
5 - And ask EVERYBODY for referrals.
seodotnet
05-24-2009, 01:41 PM
Hey Neroma. How big of city do you live? Instead of just cold calling (which is a drag and not typically productive), you need to get out in your community. If you were here in the states, this would be my suggestion (and I assume you can do something similar in the UK).
1 - Join local networking groups to meet other business owners and professionals.
2 - Join your local chamber of commerce. Volunteer to be on committees.
3 - Volunteer for a local charity or two. (Will make you feel good plus it's great exposure.)
4 - Then start positioning yourself as the "expert" on SEO. Volunteer to give free seminars to local business people.
5 - And ask EVERYBODY for referrals.
This is a good one, cheers ChiefLee!
E2 Solutions
05-25-2009, 02:01 AM
This is a good one, cheers ChiefLee!
What is worthy thing in this particular post I think this is just like to increase worthless post nothing else.
Can you tell us something worthy so that it adds value to the thread?
What is worthy thing in this particular post I think this is just like to increase worthless post nothing else.
E2 Solutions
05-25-2009, 02:36 AM
Join some affiliate networking,trying to get business some agencies.........
Can you tell us something worthy so that it adds value to the thread?
Now my question is what is worthy thing in this post here>>
I Franky stat here I am here just because learning something new in seo industries don't take any thing personally we are members of this forum and I understand we have right to agree and disagree with meaning full comment on any seo issues.
We all are here just because some time we would like to learn, share, something in SEO nothing personal here.
E2, you are very much right we are here to help. ChiefLee mentioned some points what he feels the best and was trying to help out. It may not be worthy for you and may be worthy for the thread poster or to some upcoming new forum members and here in this thread there is nothing that can be said as disagree because he is not talking about gardens or fitness. It’s all about SEO.
Nobody here takes things in personal. All come here to learn, share and to have some fun :)
Best,
E2 Solutions
07-23-2009, 07:01 AM
local seo is the key
You meant to say here we need to target our local market.
get yourself listed in google local ... would give you good exposure !
deanpowel71
09-04-2009, 06:11 AM
What is local SEO??? i never heard of it!!!
clickthroughseo
11-18-2009, 04:55 AM
If you want local business, write articles for local magazines and papers. It doesn't matter what subject the magazine covers, aim your SEO article at that audience.
ChiefLee's advice is good too - get networking. Do it online too, find FB groups for your area or forums, or community websites. Monitor Twitter. Don't do the hard sell, be helpful.
Offer a local business your services on a "Pay on results" basis.
Submit your business to http://google.com/LocalBusinessCenter (http://www.google.com/LocalBusinessCenter) - you can add plenty of detail about your company there to help people choose your business.
Good luck!
shannonbburns
12-01-2009, 07:08 AM
Good idea i have get here.
Google local business help our business...
expertsguy
11-03-2010, 07:41 AM
Hi all,
According to me you can generate the business for the seo company by doing the SEO strategy for the getting the traffic on the site also that helps for the creating the backlinks and the PR of the website for all these you have to check the keywords of your site.
Thanks.....
seojoy
11-17-2010, 04:52 AM
Just start to target your business oriented keywords. Keywords in Organic search is really helpful that can focus your business as well. So try to get your keyword in first page or you can increase your business by Email marketing as well.
Brian Sekerak
11-17-2010, 03:28 PM
There are many things you could do to help generate business. If you're not good at cold calling, start analyzing the content of websites, in an industry you are familiar with. For example, if you did a lot of free lance work for the auto insurance industry, start analyzing competitors. You could then write up a proposal of the things that are wrong, and how you could help to fix them. It is a shot in the dark, but if you land one big client out of 100, it would be worth it.