View Full Version : PPC High Bids
Hi there,
I have a PPC account on google adwords and have relevant keywords with good landing page and relevant ad text but still no impressions r coming on the keywords. I have raised my CPC up to $1 but still no searches???????????????:confused:
keywords are related to hotel industry. can any one tell me how much CPC other competitors are having for hotels keywords?
shaneekirk
09-02-2008, 10:23 AM
are you saying zero impressions total? how long have the ads been running? maybe they aren't running yet?
do you have position preferences set? try some broad keywords or matching keywords to see if you get more impressions.
did you do keyword research on those terms to make sure that they are actually popular terms?
You probably don't need to raise your CPC higher than a $1, the problem is someplace else.
bstanley
09-03-2008, 11:50 AM
I have found that you can get many quality click throughs. You may want to look at how your title and description are promoting your business.
AlanPalmer
09-04-2008, 09:19 AM
You may have chosen very specific keywords that arnt searched for very often.
If you are searching for these terms yourself and the ads still don't appear in the first couple of pages then your campaign is probably not operational or maybe paused.
Your Google account should tell you the number of page impressions your ads have received as part of it ctr and ad quality scoring.
Hope thats helps
Alan
michelle car
09-04-2008, 02:07 PM
Wish, you might try using the Google Ad Diagnostic Tool.
You will find this by going to:
Campaign-> Adgroup->Keyword Tab
Once you see your keywords listed, you should see a little magnifying glass to the right of every keyword. Hover over this button with you mouse, and see what Google says. Most likely Google will have some sort of explanation as to why you are not seeing any impressions.