Setting up a blog

[WingMike27]

Question -

Someone told me to setup my blog on my main site as a sub-domain - blog.example.com. Another told me to make it part of my site - example.com/blog.

From a search SEO strategy which is better for driving traffic to my site? My site content almost never changes.

[lummer]

I-d also like to know the answer to this

[philippeog]

Subdomains and subfolders both are their own advantages.

Subfolders: I like it because all the link juice on that blog will benefit the whole domain.

Subdomain: it's a different website, and therefore have an Analytics advantage. The data from yoursite.com and blog.yoursite.com will be differentiated.

Most of the time you use a subdomain when the blog is NOT totally related to the site. Otherwise, if your blog relate 100% to your site, you should use subfolder.

[guinanie]

It is better if you use domain with Subfolders and it will benefit for the whole domain. And much better is to use keywords in your domain or URL.

[CaseyC]

What about setting up your blog as part of one of the blog sites like Wordpress? I recently set up one just to see what will happen. I did this because I noticed that a Word Press page that showed all blogs related to a specific key word I have been trying to rank for was showing up in a better organic search result than my site. So I created a blog on Wordpress and wrote a blog about that specific subject matter and gave it the appropriate tags and now my blog is on this ranking page. Plus I was wondering about the long term benefits on linking from the blog to my main site.

Any thoughts on this?