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View Full Version : Landing Page Load Time Live In QS


beu
06-19-2008, 12:32 AM
InSide AdWords, Google's Official AdWords Blog is now reporting that "Starting today, this load time factor will be incorporated into your keywords' Quality Scores."

http://adwords.blogspot.com/2008/06/landing-page-load-time-now-affects.html

Posted Wednesday, June 18, 2008 at 4:56 PM PST


What can you do?

Download YSlow:
http://developer.yahoo.com/yslow/

Check out "Best Practices":
http://developer.yahoo.com/performance/rules.html

Stay tuned to http://www.SearchEngineWatch.com

jimbeetle
06-19-2008, 10:17 AM
Here's a stupid thought that crossed my mind the other day as I was reading one of the long WmW threads about the recent Google organic results changes. When throwing out a few possibilities Tedster included page-load times. Sure, why not? If G is looking at it on the AdWords side as a user-experience issue it can just as easily be ported over to the organic side.

But ya' know, as I surf around the web one of the most common factors I find when pages are slow to finish loading is -- you guessed it -- Google Analytics. And it's had this rep from the start. So, what happens when and if AdWords advertisers find that GA impacts their quality scores?

abbottsys
06-19-2008, 11:47 AM
... So, what happens when and if AdWords advertisers find that GA impacts their quality scores?
Good point. And the list goes on. For example, one of my AdWords campaigns uses Blogger landing pages. I hope the folks that run Blogger don't have load time problems ;)