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View Full Version : "SEO" Become Trademarked


cryptblade
04-08-2008, 04:59 PM
Anyone catch this blog about someone submitting "SEO" as a trademark?

http://blog.searchenginewatch.com/blog/080408-114346

Who's affected by this? Anyone?

AussieWebmaster
04-08-2008, 05:52 PM
well they could charge us for using the term

beu
04-08-2008, 06:25 PM
It doesn't seem to cover search engines, search engine optimization, search engine marketing or the internet but I'm no legal expert.

"Marketing services in the field of computers in the nature of providing marketing services for the benefit of others by compiling advertising campaigns, promotional services, and consulting for customers."

Either way, he is not the only one:
http://tarr.uspto.gov/servlet/tarr?regser=serial&entry=76473390

beu
04-14-2008, 07:16 PM
Lots of folks are talking about it but I just posted the top five reasons I think the Trademark is garbage in terms of preventing SEOs from using SEO.

http://www.beussery.com/blog/index.php/2008/04/seo-trademark-is-bs/

Robert_Charlton
04-15-2008, 02:30 AM
Is "seo" case sensitive?

cryptblade
11-12-2010, 01:10 AM
2 years later - and several months late - the result of the SEO trademark case was that the application for trademark was terminated. Here's the full stor (http://outspokenmedia.com/seo/seo-trademark-application-terminated/)y. Detailed, fun, interesting read.

AussieWebmaster
11-15-2010, 01:57 PM
yeah Rhea fought it