bereydellet
10-03-2007, 06:43 PM
Hi all, I am currently running some keyword targeted campaigns on google and found out that pay per action campaigns are now availabe. Anyone has already experienced those campaigns? Do you think they will compete with keyword targeted campaigns based on text ads? What kind of CTR do you get compared to PPC campaigns? Any comments are welcome. Thanks, :)
SearchEnginePPC
10-12-2007, 08:09 PM
Do a search for other posts on the topic. We've had a few threads about it.
My personal experience is that the PPA dramatically sucked. I was getting leads from India, China, etc. even though I was only targeting US. Google ended up refunding us over $3,000 for our PPA trial. I'm afraid it's a lot of AdSense spam sites in other languages.
My suggestion is to try Site Targeting first, but, feel free to try PPA if you're brave!