amarquis
09-18-2007, 01:30 PM
Last night I switched the DNS information for a domain I manage to point to the new webserver. Because of hardware differences (the pages get built from our inventory database. It builds them at midnight each night, not dynamically on each request) the actual markup is slightly different*, but the text on each page remains the same and each page exists at the same url. So, for example, www.domain.com/somepage.html gets the same information that it did yesterday, just from a new server.
This seemed to go seamlessly, I powered down the old web server this morning, and everything looked fine. I notice today, however, that our rankings on most of our key terms that we focus on has gone down significantly.
My question here is, is there anything obvious that I could have done incorrectly here? If not, have any of you suggestions as to why this may have happened or things I should be looking into?
* - All the markup changes were, in my mind, good ones. There were places before where headers were just bold tags around a paragraph, now they are all h# of the appropriate class. Other, similar "no-brainer" changes were made, but nothing drastic.
This seemed to go seamlessly, I powered down the old web server this morning, and everything looked fine. I notice today, however, that our rankings on most of our key terms that we focus on has gone down significantly.
My question here is, is there anything obvious that I could have done incorrectly here? If not, have any of you suggestions as to why this may have happened or things I should be looking into?
* - All the markup changes were, in my mind, good ones. There were places before where headers were just bold tags around a paragraph, now they are all h# of the appropriate class. Other, similar "no-brainer" changes were made, but nothing drastic.