About Google algorithm. [Archive] - Search Engine Watch Forums

Reflection

05-31-2007, 04:57 AM

Thank u all for participating with me.
I want some information about major algorithms used by google.
Page rank is a recommendation or trust for a site not an algorithm. I think google use algorithm to give page rank.

Tom Summer

06-01-2007, 06:59 AM

If we would know the G algorithm, our website was the first one for all our keywords. Just optimize your webiste and you will see the results.

beu

06-01-2007, 11:40 PM

If we would know the G algorithm, our website was the first one for all our keywords. Just optimize your webiste and you will see the results.

True, the algorithm is the "secret sauce"!

Also worth mentioning, Google may employ more than one version of PageRank as well as the TrustRank and Orion algorithms.

SkyLite

06-05-2007, 10:22 AM

Can any one explain me about Google Algorithm ?

Onpage factors - Offpage Factors - & URL Factors
40% + 40% +20% = 100

If you get all three right you get the big prize!
And Google changes things now and then.

Reflection

06-05-2007, 10:41 AM

poksa

06-05-2007, 01:13 PM

Onpage factors - Offpage Factors - & URL Factors
40% + 40% +20% = 100

If you get all three right you get the big prize!
And Google changes things now and then.

hey Bro!

can we include "CONTENT". because i believed the major factor of an site is your contents... we build our site for users not for the SE right?

Although we have to made tactics for SE. :)

SkyLite

06-05-2007, 01:28 PM

Thank u all for nice information. I know that no one knows Google algorithms perfectly but for better ranking we use certain tricks and assumptions. Some information about these tricks will be appriciated

One (base) keyword per page.
One keyword per page title
Keyword Density at 2-3%
Keyword used in some form 50 times or more per page
Keyword found 4 times in the header
An ".open" popup used
The keyword once or twice in the root of the URL
Lots of incoming links with a variety of link text that contains the keyword.
A page size of about 49K
A URL that is short and matches a short keyword.

SkyLite

06-05-2007, 01:36 PM

hey Bro!
can we include "CONTENT". because i believed the major factor of an site is your contents... we build our site for users not for the SE right?
Although we have to made tactics for SE. :)

One of the "on-page" ranking factors is 49K of content themed around one keyword. So it's 5 to 25 pages long depending on how you format your keyword themed content.

NewKidOnTheBlock

06-05-2007, 11:45 PM

If we would know the G algorithm, our website was the first one for all our keywords. Just optimize your webiste and you will see the results.

I don't think this theory is true anymore these days. If you had their algorithm's formula in front of you and saw that tons of inbound links from authoritative sites in the same field were a great ranking factor (which they probably are), you couldn't just optimize that ;-(.

can we include "CONTENT". because i believed the major factor of an site is your contents... we build our site for users not for the SE right?

Content is an important ranking factor in an indirect way: Having great/unique content should be your main way of attracting quality inbound links, which are thought to be one of the most important ranking factors.

I think other than that (which is a really important factor, though), sure you have to build your site for users so they like it and you get a good conversion rate, but it isn't a ranking factor for the engines (though still vital for your business).

cooluks

06-06-2007, 03:44 AM

Can any one explain me about Google Algorithm ?

Google's Algorithm changes from time to time as they Updates their pages..

PR is just one of the factors of Google Algorithm.. :D

Reflection

06-06-2007, 09:39 AM

Thank u all for your tips.
I found "latent symetic indexing" is one algorithm of google. am I right?

SkyLite

06-06-2007, 10:28 AM

Thank u all for your tips.
I found "latent symetic indexing" is one algorithm of google. am I right?

Yes. It is believed to be more of a factor than in the past. It's not hard to practice it. Keep your keywords in the proper context by using the correct jargon in your content that is relative to your subject.

Reflection

06-08-2007, 08:45 AM

I agree with you relevent content is a key factor and search engines like it.

SkyLite

06-08-2007, 09:33 AM

I do SEO full time and only get paid for results.

Reflection

06-12-2007, 11:04 AM

Thank u all for paticipating with me.

Reflection

06-13-2007, 08:50 AM

Yes, SEO is result targeting. One company doing seo means, it targeting some key works in good position in SERPs.

Marcia

06-13-2007, 08:54 AM

Keyword used in some form 50 times or more per pageI don 't agree, I think it's way, way too much repetition.

Keyword found 4 times in the headerAlso don't agree, it seems quite excessive.

An ".open" popup usedMost people dislike any kind of popups, and it's unlikely that they affect search rankings at all - except that some people won't link to sites with popups.

Reflection

07-03-2007, 04:27 AM

Yes, I am agree with Mercia. There shouldn't be keyword stuffing in title or in the page content.

natasha499

07-04-2007, 10:12 AM

Although repeating the key word 50 times does seem excessive. If you are trying to get in the top 10 for a key word that search results of 10,000,000 and your page has ALOT of unique content; then repeating the key word in the text more than 10-15 times might be rational. It probably also depends on how many times the key word is listed in the title. Test the page by adding or deleted the specific key word each week and see how you place in the search engines.

Reflection

07-25-2007, 10:46 AM

Yes, 5%-10% keywords in content is managable but more than that can be counted as stuffing.

SkyLite

07-25-2007, 03:01 PM

The only benefits Google "Doles out" are at 1,2,&3%. So if you are "Stuffing" you miss the 1,2, or 3%. You can look at it as a penalty. Either way. Everyone knows that "thin" pages are bad. Well, "Thick" pages are good. About 7 screens of text at 2% density gets "Google Credits". Its not a crime to have less. But more is better, say the serps.

I'm not saying that if you do these things you get better rankings. I'm saying that if you choose a keyword, then check for these things in the top ranked sites, that a pattern emerges sometimes. And if the pattern has a correlation of 40 or so, meaning 40 out of 100, then it can be called significant. For example with havening the keyword on the page. That has a correlation of 90 or so.

beu

07-29-2007, 08:33 PM

The only benefits Google "Doles out" are at 1,2,&3%. So if you are "Stuffing" you miss the 1,2, or 3%. You can look at it as a penalty. Either way. Everyone knows that "thin" pages are bad. Well, "Thick" pages are good. About 7 screens of text at 2% density gets "Google Credits". Its not a crime to have less. But more is better, say the serps.

I'm not saying that if you do these things you get better rankings. I'm saying that if you choose a keyword, then check for these things in the top ranked sites, that a pattern emerges sometimes.

Google's algorithm, PageRank and where sites rank in the SERPs are two different issues. So, patterns in top ranked sites may or may not tell us anything about PageRank.

SkyLite

07-29-2007, 09:28 PM

Google's algorithm, PageRank and where sites rank in the SERPs are two different issues. So, patterns in top ranked sites may or may not tell us anything about PageRank.

I spend very little time in forums so my language is off. I think of Ranking = Serps 1-10. Serp-Rank I guess is the term I'll use. Patterns can be found in the serp-ranks that indicate what Google is looking for in a page. I don't even know if PR has an effect.

Reflection

08-08-2007, 07:54 AM

PR depends upon backlinks where as ranking in SERPs depends upon your meta elements like title, description, and keyword analysis.

SkyLite

08-08-2007, 10:35 AM

PR depends upon backlinks where as ranking in SERPs depends upon your meta elements like title, description, and keyword analysis.

Right. But 40% of serp-rank is the number and strength of backlinks. I just don't know if there is a correlation between PR and Serp-ranking. I'd have to compile a lot of data to check that.

Reflection

10-30-2007, 01:40 AM

PR is the recommendation given by Google.Higher PR means better site, and they get some extra importance in Google SERPs.

SkyLite

10-30-2007, 01:54 AM

Google algorithm has a lot of factors to determine...

but we can't exactly predict what the algo results. :)

Well, couldn't you look at the Serp's and analyze the pages for keyword count, keyword density, length of pages, length of url, number of times the keyword is used on the page, number of times the keyword is used in the url, in the links, etc. Then look at the position of those pages.....then determine if there is a correlation between the factor you measured and the position in the serps? And get a program to do all that work?

There are a few ranking programs that do something like that.

Reflection

10-31-2007, 07:05 AM

you are right Skylite.
Google analyse different factors of a site using its algorithm, then gives result. We don't know all the factors that google takes into account but we assume certain factors that may help our site for ranking.

In every updates Google make some changes in the ranking of a site and the search results.

SkyLite

10-31-2007, 02:47 PM

Or you can do what I mentioned and see what factors effect the ranking. I haven't even checked this month because my site dropped from 4 to 5. I'd have to compare with previous months data and that takes more time than it worth.

But I did make an update the other day. I just didn't compare the results.

The major URL factors that show a correlation with ranking are:
keyword in the URL
having a dash in the domain
having a ".com" domain
having a ".html" URL
having a "/" at the end of your URL
having a URL 11-20 characters
having a URL 41-50 characters

Those are the big ones. You'll have to figure out good vs. bad.

I haven't checked the on page factors lately.

Dan01

10-31-2007, 08:19 PM

Dan01

10-31-2007, 08:26 PM

I think those are factors. Let me take a crack at what is good and bad:

keyword in the URL = GOOD

having a dash in the domain = BAD

having a ".com" domain = GOOD

having a ".html" URL = GOOD, but I wonder if .htm is better?

having a "/" at the end of your URL = BAD

having a URL 11-20 characters = BAD but better than 41-50 but I am uncertain

having a URL 41-50 characters = probably bad

SkyLite

10-31-2007, 10:55 PM

Excellent job Dan!

There are MANY factors to check for, and some show a statistically valid correlation when checked against the serps.

I don't see why people think it such a big deal. Just load a ton of search engine results into a data base and run queries against the data.

Like:
IF the keyword is in the domain
DOES the site rank closer to #1 or to #10?

Just do that with enough websites and you see trends.
And computer are great at that repetitious stuff.
James Brausch writes software like that.

SkyLite

10-31-2007, 11:00 PM

I have seen writers spam keywords into their articles and their sentences don't make any sense. It is hard to write an article without using some keywords over and over. I just finished one about car insurance. I used insurance many times. I tried to use some synonyms like coverage, policy etc. but insurance was in every paragraph. I couldn't help it.

I have read that if you used duplicate keywords in the metatags you get penalized.

Don't go over 3%. You get no credit for anything then. Your MUCH better off just staying on the general topic and writing more. 6 pages long is not too much.

That's one of my latest experiments. I take "open" articles and list them (all on one topic) one after the other. They end up ranking higher than the originals. Pretty cool.

Dan01

11-01-2007, 02:19 PM

What does adsense consider more important:

1) The text of the article

2) Keyword tags

Lately my wife and I have been including keywords which pay the best. Of course the keywords are related, but some pay more than others. I have not noticed any big change.

Does anyone know how much weight the Search Engines put on tags anymore?

SeoCatfish

11-01-2007, 07:26 PM

One (base) keyword per page.
One keyword per page title - NO

Keyword Density at 2-3% - Thats a decent guess but higher %s will still work.

Keyword used in some form 50 times or more per page - This will get you penalized..lol.

Keyword found 4 times in the header - SPAM

An ".open" popup used - will annoy your visitors and drop conversions

The keyword once or twice in the root of the URL - helps because people most often link to your site using your URL. If you URL has keywords then every URL link you get reinforces those keywords so there is an advantage.

Lots of incoming links with a variety of link text that contains the keyword. - TRUE

A page size of about 49K - makes no difference.

A URL that is short and matches a short keyword. - is good for branding and helps with SEO for reasons already listed but is not a requirement

Most of this advice should be taken at your own peril...lol.

SeoCatfish

11-01-2007, 07:29 PM

I think those are factors. Let me take a crack at what is good and bad:

keyword in the URL = GOOD - True

having a dash in the domain = BAD - Is not necessarily bad but more than one is too hard to remember for users and makes people like search engine spam police what you're up to.

having a ".com" domain = GOOD - True but there is no evidence that a .com ranks better than any other TLD

having a ".html" URL = GOOD, but I wonder if .htm is better? - makes no difference

having a "/" at the end of your URL = BAD - don't understand why you think this is bad

having a URL 11-20 characters = BAD but better than 41-50 makes no difference

having a URL 41-50 characters = probably bad

makes no difference unless those characters are part of a dynamic query in which case you may have problems depending on your backend system.

Reflection

11-02-2007, 02:11 AM

These are very essential things, which one have to keep in mind before choosing a URL and designing a site.

SkyLite

11-02-2007, 02:33 AM

These are very essential things, which one have to keep in mind before choosing a URL and designing a site.

There are NOT MANY factors that are a "big deal".

There are about 30 "little deals" and the Google guidelines cover them all. You can have no links or a sad URL or no text on your site and you can still rank decent as long as you do the other two.

But adding more on-topic text to your site will cover a ton of sins.

Marcia

11-02-2007, 02:38 AM

IMHO the best Google SEO advice yet is to ignore 99.5% of the confusing and/or inaccurate advice that's been written in this thread.

No offence intended, but it's turned into a confusing mess with too many contradictions, inaccuracies, fables and fallacies to even try to straighten out.

Reflection

11-02-2007, 02:54 AM

Yes, SEO people are used to analysing the changes and manipulating the results by Google. That's why Google doesn't like the SEO people.Google always prefers user as well as search engine friendly websites.

SkyLite

11-02-2007, 03:01 AM

Well, I can back up the accuracy of everything I mentioned. And I can tell you I built a great ranking site just by writing about my topic and sticking to it long before I learned much about SEO. I now have the rock solid data to back up what I say...adding on-topic content will rank you better for your chosen topic, and have more effect than anything else.

Marcia

11-02-2007, 03:56 AM

It's worth repeating:

IMHO the best Google SEO advice yet is to ignore 99.5% of the confusing and/or inaccurate advice that's been written in this thread.

No offence intended, but it's turned into a confusing mess with too many contradictions, inaccuracies, fables and fallacies to even try to straighten out.And this too:

Most of this advice should be taken at your own peril...lol.Sorry, but I have to agree, and that applies to this whole thread. Read at your own risk.