Does Adwords affect Google PageRank?

[JovoK]

I know (and most of you know as well) that google ranks its searches based on a site's relevance & popularity (i.e. external links pointing to the site). It also ranks pages high, if the link came from a site that has higher PR (say PR1 to PR4).

Now if I start an Adword campaign and put my links in the ad to point to my site, does that mean I am getting a link from a high PR site? I know this might sound crazy but I need to know.

This is because when I submitted my site to Google it didn't show up even if I typed in my full website URL, however, after I started my Adword Campaign I noticed that my site now comes up in the search with some common keywords.

You should note that my site is not top ranked to come up in the first 2 or 3 pages. However, it comes up in the search only after I started my Adwords campaign.

Do anyone of you know why this happens?

[ghoti]

Do anyone of you know why this happens? Just coincidence. AdWords campaigns have no effect on your position in the organic search results.

[JovoK]

Yes ghoti, it could be a pure coincidence. I accept, but google never indexed my site when I submitted my site through their site submit tool. But as soon as I signed up for Adwords campaign, I could view my pages in the organic search results.

Does that mean if you need quicker indexing or the googlebot to crawl your webpages, you need to sign up for adwords?

JovoK

[ghoti]

Yes, it's one way to get it indexed a little more quickly...that has been my (limited) experience, at least. But it's because you're letting Google's spiders know about the site, not because of the links from sites that display your ad.

[Toure]

I know (and most of you know as well) that google ranks its searches based on a site's relevance & popularity (i.e. external links pointing to the site). It also ranks pages high, if the link came from a site that has higher PR (say PR1 to PR4).

Now if I start an Adword campaign and put my links in the ad to point to my site, does that mean I am getting a link from a high PR site? I know this might sound crazy but I need to know.

Adwords adverts do not count as inbound links or are they used within the organic algo.

Yes, it's one way to get it indexed a little more quickly...that has been my (limited) experience, at least. But it's because you're letting Google's spiders know about the site, not because of the links from sites that display your ad.

Again, this is not true. Adsbot (https://adwords.google.com/support/bin/answer.py?answer=38197) is a different fish to Googlebot and is not crawling for the natural index...

[jimbeetle]

From Matt Cutts (http://www.mattcutts.com/blog/crawl-caching-proxy/[/url) last April...

Joining service X (AdSense, blogsearch, News crawl, any Google service that uses a bot) doesn’t queue up pages to be include in our main web index.
...and
Just as always, participating in AdSense or being in our blogsearch doesn’t get you any “extra” crawling (or ranking) in our web index whatsoever. You don’t get any extra representation in our index, you don’t get crawled/indexed any faster by our webcrawl, and you don’t get any boost in ranking.

At least that's how it's supposed to work.

[ClickingFast]

There is a great book on Google Pagerank on Amazon. If you like mathmatical formulas its for you. It made my brain hurt.

However, to get your site indexed for natural results make sure to submit a google site map (and a Yahoo one too).

I don't think buying adwords gets any indexing faster in my experience.
However, you get the benefit of not waiting for results and getting nice reporting with adwords.

[lifeboy]

I know they say it doesn't matter, but I don't see how adding Adsense to a site couldn't help. It puts keyword text from ads on your site and links from somewhere to your site. It makes business sense for Google to include adsense in their algorithm because a site that is highly ranked will bring more traffic and more traffic means more clicks which means more revenues for Google and happier customers. Its not the be-all end-all certainly, but how could they NOT put it in the algorithm? I know that conventional e-commerce logic says don't do it for sites that sell product, but I've been doing it for a year or more now and I don't see a loss of sales. Any challenge to the logic?

[ClickingFast]

If you have an e-commerce site, the logic is the moe lnks on your site that can take people away from purchases on your site will affect your conversion.

Have you tested your site with and without adsense to see conversion rates differ or not?

[AdWordsRep]

Is there a connection between using AdWords and being ranked in the search results?

Put very briefly: no.

;) AWR

[abbottsys]

Not only is the answer no (the google organic index spider can easily spot adwords links in the Content network and discount them from your inbound link count), but on my keywords I'm finding the trend is for google to increase the "separation" of organics and paid.

So, in the paid I see all the usual commercial suspects (including myself), but in the organics I see an increasing emphasis on .gov, .org and other non-commercial sites, including of course the ever present wikipedia.

I think this benefits all. The organics are moving to become a really distinct and separate channel for "public" information from sites with a non-commercial model. The ads are for the rest of us. And searchers know where to look for what they want. "Browse in front, buy to the right".