Keword delima

[honestman]

Finding the right keywords seems to always be a challenge. There seems to be some relief for articles and procut pages on my site because the entire page is on one theme or subject, however I sell 10 products within one theme and list them with descriptions on the home page along with a short into that describes what the site is about.

When doing keyword research I found it extremely hard to come up with keywords for the home page that were not competitive because even though the products are similar coming up with keywords that would be general enough to draw people interested in all the products yet not too competitive proved to be impossible. This left me with keywords that apparently are too competitive despite my efforts. To ad another problems because I sell web builders, website promotion products and ebooks on these subjects and text writing I need to reach those who are experienced and know the technical language and those who are new and are just fishing around to get involved. Any suggestions on what to do about this would be appreciated.

[JohnScott]

Some industries are just saturated with competition. An example of this is the web hosting industry. You'd think that "web hosting" is extremely competitive, but once you get into it you'll find all the second tier keywords also being extremely competitive. (E.g., "cheap web hosting", "best web hosting", "php web hosting", etc).

Because the web hosting market is so saturated, it's hard to find those keywords that actually are achievable without great resource expenditure, while being actually productive and driving traffic.

So, in some cases, it may be better to dedicate your financial resources to other promotion tactics, such as affiliate programs or advertising on related, high traffic authority sites.

Just my .02.