Life Insurance #1 Keyword Where did the description come from?

[Dj Morri]

Hi everybody,

The #1 website on Google for life insurance is Metlife.com but it is weird because the title and description that Google displayed are not on the actual metlife.com website, also when I tried to cached the page, I got an error from Google (404 not found)

This is what Google display
Metropolitan Life Insurance Company
Since 1863, financial services company's core products currently include homeowners, auto, boat, life, annuities, and IRA's. Site offers tips and advice for ...
www.metlife.com/ - 4k - Cached - Similar pages

This is the actual metlife.com meta tags
<title>MetLife Home</title>
<META NAME="keyword" CONTENT="METLIFE HOME">
<meta name="category" content="MetLife Home">

Also none of the description content is on the metlife website: Since 1863.... etc.

Comments?

[Chris_D]

Hi DJMorri,

Google gets its description snippet from a number of places.

It can be 'keywords in context' on the page; or the 'meta description' or the DMOZ editor's description (used in the Google Directory)

In this case - its DMOZ - look in the Google Directory....

Metropolitan Life Insurance Company - http://www.metlife.com/
Since 1863, financial services company's core products currently include homeowners, auto, boat, life, annuities, and IRA's. Site offers tips and advice for family, health, money, purchases, business, and insurance education.
http://www.google.com/Top/Business/Financial_Services/Insurance/Carriers/Life_and_Health/?il=1

[Dj Morri]

Thank you for your answer Chris :)