shipwreck
03-22-2006, 01:39 AM
I was in touch with an old client of ours the other day who was after a critique of why their website was not performing so well on the search engines. After doing some research, I noticed they had a micro-site created for them by one of Australia's most widely recognised publicly listed IT companies.
{The company in question} has contacted some of our clients in the past offering them an SEO technique with "a unique & proven methodology to deliver ranking success". Upon reviewing their actual service in more detail, they are nothing more than selling them multiple domain names, each to display a micro-site linking back to the main website.
Having read about Microsites at a number of different reputable resources (including www.highrankings.com/forum/index.php?showtopic=11720) (http://www.highrankings.com/forum/index.php?showtopic=11720%29), I am somewhat disgusted that an Australian company with such an influence on uneducated Australian business owners is using a technique that is considered spam by the search engines.
The company is a leader in domain name registration in Australia, and has a strong presence in New Zealand, Asia and worldwide.
This ought to be brought to the attention of the Australian business community as they are doing a dis-service to Australian companies by misleading them with techniques which will ultimately see their websites penalized by search engines.
I would be interested to hear everyone's comments on this.
{The company in question} has contacted some of our clients in the past offering them an SEO technique with "a unique & proven methodology to deliver ranking success". Upon reviewing their actual service in more detail, they are nothing more than selling them multiple domain names, each to display a micro-site linking back to the main website.
Having read about Microsites at a number of different reputable resources (including www.highrankings.com/forum/index.php?showtopic=11720) (http://www.highrankings.com/forum/index.php?showtopic=11720%29), I am somewhat disgusted that an Australian company with such an influence on uneducated Australian business owners is using a technique that is considered spam by the search engines.
The company is a leader in domain name registration in Australia, and has a strong presence in New Zealand, Asia and worldwide.
This ought to be brought to the attention of the Australian business community as they are doing a dis-service to Australian companies by misleading them with techniques which will ultimately see their websites penalized by search engines.
I would be interested to hear everyone's comments on this.