Good Day ALL!

Does anyone know the best place to search and locate keywords for the European markets?

I normally use a combination of Wordtracker and Overture - but how accurate are these for Europe?

Cheers

Critter

there are some country specific tools here
http://www.dwoz.com/default.asp?Pr=125

From what I've heard, Hitwise.co.uk has some useful info there. Also try KeywordDiscovery.com by Trellian.

Finding keywords in European languages - is not easy. Hitwise is principally in English - Trellian is headed in an interesting direction - but the easiest resource for European keywords remains a combination of Overture, Miva and Google.

Overture and Miva (similar tool to Overture but fewer languages) both combine certain spellings of keywords into one result - which is great for pay per click - less useful for organic. Added to that - they combine them in a different way - just to make life interesting.

Google's tool - despite the recent developments - doesn't give you any numbers.

There are other tools available in certain language - but in my experience not hugely reliable.

For the multilingual marketer - the best is to combine your research using Overture - then checking out the alternate spellings with Google! And you must have a native speaker at work on the project :)