View Full Version : Writing articles
metaphase
03-12-2005, 06:45 AM
I am beginning to piece together a few articles based around my industry, I just wondered form an SEO point of view would it be better to have an articles page on our current company site, or to register a different domain name (company-name-articles.com for example). Assuming of course that there will be links to services we provide on the articles pages and within the text if it is mentioned.
Thanks
Gerardism
03-12-2005, 09:28 AM
Personally, I would keep it on your main site. If you research some of the top SEO sites ranking, you'll notice that the majority of them have keep their articles on their own site.
There are a few bigger players that have a totally separate site for news or blogs, searchenginelowdown.com is one that comes to mind. But you'll notice that other sites like highrankings.com, the articles are on that site, plus they still also show up on other sites.
I would keep to writing articles for your own site, and look to other sites that you might be able to submit articles to. If you do decide to do this, it might help to do a minor rewrite to make the copy a bit different than the original. This way you are continuing to build content, and you will have additional sources of traffic with your articles showing on other sites.
rustybrick
03-13-2005, 09:18 AM
Yes, I would agree. Put it on your main site. Why?
(1) Builds credibility for your company.
(2) Can increase your link popularity, if people link to your article.
(3) Drives more traffic to your main site.
(4) And if your main site has been around, you won't have to wait to rank well, like some who register new domain names have been reporting.
Michael Martinez
03-16-2005, 01:02 PM
I am beginning to piece together a few articles based around my industry, I just wondered form an SEO point of view would it be better to have an articles page on our current company site, or to register a different domain name (company-name-articles.com for example). Assuming of course that there will be links to services we provide on the articles pages and within the text if it is mentioned.
Thanks
Every content page you add to your Web site builds that site's visibility in whatever search engines are indexing it. Greater visibility usually results in higher traffic (although some of it will be off-target traffic).
The more content you add to your site, the more important and useful your site will be deemed by the search engines, and the more frequently it will be crawled.
If you use your content to cross-link to your home page and a few other key pages, they will rise in rankings (if they are not already at the top).