I have had a Google and Yahoo PPC going for about two months and I'm very pleased with them. My question is whether I should also advertise with MSN. Have any of you guys had a Google and Yahoo account and then added MSN? If so, what were your results? Did it increase your sales?

Thanks,

Kristin

Yes, and yes. While MSN's volume is low, conversion is better than average, and we've found little to no click fraud (so far). For us, MSN is a good source of incremental business.

Melissa

Thanks Melissa. Very helpful as you always are.

Kristin